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Sr. Media Connections Planner/Buyer – Fahlgren Mortine

The Senior Media Connections Planner/Buyer is responsible for developing plans identifying strategic connections for key clients and their audience(s) using insights from a variety of research sources. This individual is responsible for developing cross-channel media strategies and must understand how that intersects with owned, earned and shared media. The selected candidate must have digital planning and buying experience. Our ideal applicant is a well-organized, detail-oriented person with the ability to multi-task, and manages deadlines, budgets and timelines.

• Partners with engagement and creative teams to develop strategic recommendations for connecting a brand with its audience(s)
• Pursues innovative solutions for solving client needs
• Provides thought leadership and education to both clients and internal audiences
• Possesses a deep knowledge of both traditional and digital advertising
• Utilizes research tools to provide consumer and competitive insights and recommendations
• Ensures fiscal accuracy of all media buys
• Accurately produces, optimizes and maintains multi-channel programs
• Provides key insights based on campaign data
• Identifies anomalies, meaningful data events and trends for further analysis
• Demonstrates ability to reliably support multiple clients

• 5+ years of relevant media experience, including audience understanding and research
• Strong multi-channel understanding and experience are critical
• Proven digital negotiation and buying skills
• Demonstrated drive and passion for uncovering and identifying connection points – no matter the medium
• Uses a creative approach to solving marketing challenges
• Proven presentation skills
• Ability to take initiative and assume responsibility, consistently meet tight deadlines and handle multiple projects simultaneously
• Strong organization and communication skills
• Desire to understand and provide insights from campaign data and analytics
• Must be a team player
• Ability to manage others; holds the skills required for effective communication and delegation of tasks
• Strong skills and experience with Microsoft Word, Excel and PowerPoint; Nielsen, MRI, Scarborough, Kantar and Google Marketing Platform
• BS/BA Business Management, Marketing, Media Studies, Communications or related fields
• Ability to travel – up to 35% of a full-time schedule

To apply, please submit your cover letter, resume and salary requirements for this position here:

Please, no phone calls. Relocation will not be provided.

Fahlgren Mortine is an equal opportunity employer.

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